• Two-Wheel Tuesdays get pupils cycling

     

    Partner: Sustrans  

    Scheme: Bike It                

    Location: Birmingham   

     

    Bike It officer Rachel Hallett works with Moseley Church of England school in Birmingham, one of Bike It’s many success stories.
     
    Moseley became a Bike It school in April 2008 with very few pupils cycling to school. The most successful incentive scheme has been the Bike It reward card with a weekly cycle to school day called ‘Two Wheels Tuesdays’. Every day that a pupil cycles to school they collect a stamp in their reward card. Every so often they earn themselves a cycling-related prize. This incentive scheme has really helped to create a cycling ethos within the school.
     
    Rachel says “The parents have been so supportive of the project, which has been one of the keys to success here at Moseley. The most recent cycle to school day was a celebration of their success. We managed to negotiate closing the road outside the school, which enabled some cycle training for all year groups. 64% of pupils cycled to school on that day, along with 19 parents.


     

    Result: Early signs from the post-intervention hands-up survey at Moseley show that the proportion of children cycling to school at least once or twice a week has more than doubled since Bike It.




Bottom banner image